An Invitation for Success Minded ODs

Prima Eye Group is a fast growing network of independent dispensing optometrists created by Dr. Jerry Hayes and Dr. Neil Gailmard. Yes, Prima members can offset their dues with discounts and rebates from top name optical labs, frame vendors and contact lens manufacturers that are not available to individual practice owners. However, the main reasons growth minded ODs from across the US are joining Prima are: 1) ‘Best-in-class’ practice building meetings and study groups, 2) Everyday practice management support, 3) Business building consulting and 4) The strategic advice we can provide for key decisions such as hiring an associate, building an office or selling a practice.

Join Prima Eye Group now and you can…

Consult with Dr. Neil Gailmard On:
• Ideas and strategies he used to build one of the highest grossing practices in the country. 
• How to turn your practice into a cash generating machine while creating more personal free time. 
• The best ways to hire, compensate and retain employed ODs.
Get Advice from Dr. Jerry Hayes and Nathan Hayes On:
• Increasing practice net and improving cash flow with a 3 year growth plan. 
• How much staff your practice needs, how much to pay and how to deal with salary creep. 
• Transition and retirement planning. Estimates of practice value. Buy/sell negotiation support.
Receive Everyday Services Designed To Make Your Practice More Profitable:
• Practice marketing programs and support. 
• Staff management support: job descriptions, policies, manuals and employee testing. 
• Product discounts and rebates to offset your dues from Vistakon, Alcon, Essilor and more.




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Upcoming Meetings:

March 11-14, 2015

Disney's Grand Floridian
Resort & Spa
Lake Buena Vista, FL

Hyatt Chicago Miracle Mile

Hotel reservations have begun!
Call 407.939.4686 or
click here to book your room at our block rate of $259.

View the agenda here.

View photos from our February 2014 Disney Meeting here!


October 1-3, 2015

Grand Hyatt San Francisco
San Francisco, CA

Hyatt Grand San Francisco

Prima Members Only!

Browse free forms and samples under the Member Resources tab at top!

As another benefit of Prima membership, we maintain a library of forms, policies, and other materials that may be downloaded and modified for use in your office. These forms are provided by Dr. Neil Gailmard and other Prima members who are happy to share this information.

We hope you find these resources helpful, and should you have forms or practice materials that you would like to share with your fellow Prima members, please contact Elise Talbot at 800.668.0599, and we will add your materials.

Clinical Forms – offers a variety of forms useful in the day-to-day management of the practice. Among the samples available are patient history forms, exam and re-test forms, a superbill, and the use of retinal screening.

Staff Management Materials – includes many useful tools to provide assistance on the human resources side of management. Samples include employment agreements for associate ODs, job descriptions, employment ads, staff evaluation forms, and employee handbooks.

Patient Education Materials – these materials specialize in educating your patients about the services provided by the practice and include information about purchasing eyeglasses and contact lens.

Practice Marketing Materials – provides useful tools with ideas and tips for marketing your practice.